Compulsion is a funny thing. You perhaps thought that's not right! What could this be about? Then clicked, irresistibly, to find out...
A crude example perhaps, but it underscores the point. The use of simple 'hooks' that compel people to act can be very effective and very powerful. Creating that stimulus to act, to various degrees and on different levels, is what we are about.
Perhaps the 'bad news' is that not a lot of people readily understand this.
Which could be good news for you. Because, evolving or creating a new brand or communication piece that utilises more powerful messaging can give you that all-important difference - designed to elevate your brand or product above the 'clutter'. TheStream are the 'force of attraction' between the client's product or service and their target audience.
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